On building a skilled team of technical staff as well as building and developing the loyalty of the customer base, the business has grown organically through word of mouth. Mark realised early on that a good reputation in the computer service industry is built over many years, but can be lost in an instant!
It became apparent that the computer services business, not being a regulated industry quickly attracted and still attracts many hobbyists and one-man bands who do not have the know-how nor experience. They typically cannot offer fast response, quick diagnosis and fix or even remote support in this fast developing industry.
It was also quick to learn that known IT support businesses promise to deliver yet fail, even now we still receive several calls a week from businesses dissatisfied with the computer service they receive from their current IT support provider.
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